Diddy’s son Justin Combs to launch branding company with Nigerian friend, Kenechukwu Orjioke

Sean ‘Diddy’ Combs isn’t the only business man in his family. His son Justin Combs is reportedly set to launch a branding company with Nigerian-American Kenechukwu Orjioke, who he attended UCLA with.

Justin Combs with his mum Misa Hylton Brim and dad, Sean ‘Diddy’ Combs. (Instagram)

When he was 5 years old, Kenechukwu’s parents, who were athletes when they were in Nigeria, relocated to Shepparton, Australia. Later, they moved to the United States, and at just 16, Kene gained admission into UCLA where he met Justin Combs. The duo played college football and became friends, but Kene left the team after he suffered a knee injury last September.

Kenechukwu Orjioke. (UCLA)

Now, he is set to fully go into business with the son of the rap mogul.

Page Six reports that company is “all events-and-branding”, though the full details are yet to be made public. Also, the company will offer “enhanced social experiences, musical performances and hold charity events.” Justin reportedly will be leveraging on his father’s network to boost the “quality, reach, and power of the brand.”

The company will launch in February.

Source: Page Six